Data retention isn't optional - your compliance team will remind you 😄 Wexio lets you control exactly how long messages and media files are kept. Each plan tier has its own maximum retention window: Free up to 7 days, Standard up to 30 days, Pro up to 90 days, Enterprise unlimited. Message and media retention can be configured independently - delete messages but keep files, or vice versa. Owners and Admins set retention within their plan's limits. Cleanup runs automatically in the background, removing expired messages and deleting corresponding media from storage. Every cleanup run is logged with a timestamp and record count so you always have a clear audit trail of what was purged and when. GDPR-friendly by design 🛡️

